GE - Kite Design Competition

GE ran a global competition for its staff to design a kite to be used by GE at the Beijing Olympics. As part of a world record attempt, the winning design will appear on thousands of kites to be flown at the games in August 2008. All entries were uploaded to flickr where the GE board selected favourites and ultimately the winner.

Visit the site: www.gekitedesign.com | See screenshots

Royal Mail

This redesign represented an opportunity to bring the brand up-to-date, moving away from the heavy red master head to a cleaner white frame work using red as an accent achieves a fresher look and feel while retaining the essence of the brand.

See the before, after and results: Royal Mail redesign

Visit the site: www.royalmail.com

Oral-B - Take the guesswork out of brushing

This Pan-European campaign promoting Oral-B’s new electric tooth brush with wireless technology aims to test consumers’ brushing habits with an interactive survey where they receive specific advice regarding their brushing habits and get the opportunity to measure themselves against their country and the rest of Europe. What type of brusher are you?

Visit the site: www.oralb.com/uk/triumphwithsmartguide

Proximity London

Pete directed the redesign of the Proximity London website. It’s clean, simple and focuses on the work of the agency.

Visit the site: www.proximitylondon.com

e-consultancy

The redesign of the e-consultancy website had to be easy to use and convey a customer friendly but authoritative feel.

Visit the site: www.e-consultancy.com | See screenshots