Royal Mail - Meet Mr. Complete
Mr. Complete champions the combined effect of pixels and paper working together... This was a three stage integrated campaign. It started with an intriguing piece of DM that invited people online with a personalised URL. A couple of days after interacting with the site recipients received a beautiful - hand crafted, personalised origami man.
See the full campaign: Meet Mr. Complete
Royal Mail - Stop Lateness
Disgruntled Royal Mail employees aim to stamp out the scourge of lateness and all its evils. In their fight they are aided by the venerable Dr Eva Gudörsen who will give latecomers a good telling off! Know someone who’s always late? Send them a personalised message.
See the full campaign: Stop Lateness
Save the Children UK - Rewrite the Future
As part of an integrated campaign we created a micro-site and advertising based on real drawings by school children in war zones. Watching their teacher get killed or their school bombed isn't what most kids experience here, but it’s happening right now all over the world.
Visit the site: www.rewrite-the-future.com
It’s not funny
Students don’t take TV Licensing seriously – they think they won’t get caught. As part of the ongoing ‘it’s not funny’ campaign; this site sought to encourage students to compete for the title of the unfunniest uni, replacing the norm of evasion on the campus with TV Licence ownership.
Visit the site: www.itsnotfunny.co.uk
See the full campaign: It’s not funny
